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2020 will certainly go down in history as a year like no other. Yet, in a time of uncertainty and unrest, one thing has remained resoundingly clear: Purpose and stakeholder-centered business remains the critical, go-forward strategy. 2020 has only accelerated this notion.
As the year draws to a close, Porter Novelli evaluated the past 365 days’ worth of Purpose-driven campaigns, initiatives and announcements to bring you the Top 10 Trends of 2020. Join us as we examine what trended in 2020, the implications for businesses and what’s on the horizon for 2021.
In this webinar, attendees will be presented with these takeaways:
With a strong background in Purpose, CSR and social impact issues, Whitney positions the agency for growth while furthering its legacy as a pioneer in Purpose communications. For nearly nine years, Whitney has led the development of the agency’s award-winning research, such as the 2019 Porter Novelli/Cone Purpose Biometrics Study (named Top 14 Research Insights by Institute for Public Relations) and 2019 Porter Novelli/Cone Gen Z Purpose Study.
Kate Cusick brings 15 years of integrated communications experience to her role as Porter Novelli’s CMO and Director of Global Business Development.
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2020 will certainly go down in history as a year like no other. Yet, in a time of uncertainty and unrest, one thing has remained resoundingly clear: Purpose and stakeholder-centered business remains the critical, go-forward strategy. 2020 has only accelerated this notion.
As the year draws to a close, Porter Novelli evaluated the past 365 days’ worth of Purpose-driven campaigns, initiatives and announcements to bring you the Top 10 Trends of 2020. Join us as we examine what trended in 2020, the implications for businesses and what’s on the horizon for 2021.
In this webinar, attendees will be presented with these takeaways:
With a strong background in Purpose, CSR and social impact issues, Whitney positions the agency for growth while furthering its legacy as a pioneer in Purpose communications. For nearly nine years, Whitney has led the development of the agency’s award-winning research, such as the 2019 Porter Novelli/Cone Purpose Biometrics Study (named Top 14 Research Insights by Institute for Public Relations) and 2019 Porter Novelli/Cone Gen Z Purpose Study.
Kate Cusick brings 15 years of integrated communications experience to her role as Porter Novelli’s CMO and Director of Global Business Development.
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